Our Story

OUR STORY

From a small jewelry counter in Houston to customers across the country.


A Mother. A Daughter. A Dream.

Estrella De Oro Jewelry began with a small jewelry counter inside La Michoacana in Houston, Texas — just my mom, her warm smile, and a handful of gold pieces she believed in.

What started as a tiny booth quickly became a place where people felt welcomed, celebrated, and seen.


The Hardest Chapter

In 2021, everything changed when my mom was diagnosed with cancer.

I left my job to care for her full-time while helping keep the joyería alive.

It was the hardest season of our lives — but also the one that showed us the true meaning of strength, faith, and family.

She beat cancer in 2022 (✨ thank God ✨), and with that victory came a promise:

To grow her dream into something bigger.


From a Kitchen Table to a Nationwide Brand

In early 2024, I launched our online store with no team and no experience — just heart.

Our first few orders came slowly… until one day, a TikTok Live changed everything.

From six orders to hundreds, from packing at our kitchen table to shipping nationwide — this brand has grown because of the people who believed in us.


What We Stand For

Real gold. Real stories. Real family.

Every piece we offer is authentic 14K or 10K gold, thoughtfully selected to be worn and loved for years.

Every order is packed by us.
Every piece is carefully chosen.
Every customer becomes part of our story.

We’re still learning. Still growing.

And at the end of the day, I’m just a daughter trying to retire her mom — one beautiful piece at a time.

With love,

Melissa & Mary
Estrella De Oro Jewelry